Difficulty: Beginner | Time: 5 min | Tier: All Plans
Proposal analytics help you understand how your proposals are performing once they land in a client's inbox. Track who is viewing them, how quickly they respond, and what your overall acceptance rate looks like.
Key Metrics
- Navigate to Analytics > Proposal Analytics or view the Proposals section in the Reports dashboard.
- Metrics include:
- View rate: Percentage of sent proposals that have been opened by the recipient.
- Acceptance rate: Percentage of viewed proposals that were accepted/signed.
- Average response time: How long recipients take from first view to accept or decline.
- Total value sent: Sum of all proposal values for the period.
- Total value accepted: Sum of accepted proposal values.
Improving Your Proposal Performance
- Low view rate: Your emails may be going to spam, or subject lines are not compelling. Try following up 2 days after sending.
- Low acceptance rate: Review your pricing, scope, or presentation. Consider shorter, cleaner proposals.
- Slow response time: Add a deadline or limited-time incentive to encourage faster decisions.
Tip
DreamFlow notifies you the moment a recipient opens your proposal. Use this as a signal to follow up while the proposal is top of mind.
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